22. März 2010

Remember the KitKat video from Greenpeace?- Perhaps the consumers aren't so powerless after all- Read this email by Jamie Woolley from Greenpeace UK

Greenpeace 'Give the Orang-utan a Break' Campaign

Greenpeace has launched a shocking viral as part of a campaign against Nestlé to highlight the company's use of palm oil. Greenpeace says the palm oil from the supplier was used in Nestlé products such Kit Kat, and the brand was therefore involved in destroying the rainforest and endangering orangutans.

Warning: This video gets pretty gruesome!


Have a break? from Greenpeace UK on Vimeo.

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You can find out more about the campaign (and show your support) on the Greenpeace site. Apparently, Nestlé complained to YouTube that Greenpeace were infringing their copyright (they have a point!), so YouTube removed the offending video. It's still available on other video sharing sites, however, and you can download it from the Greenpeace site. It's not the first time that Nestlé has been targeted by such a campaign. Remember the baby milk boycott?

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